For startups and scale-ups
From the first customer to scale.
We work for funded startups and scale-ups that already generate revenue, and for founding teams in the programmes of public innovation and funding agencies. A mandate is judged by the customers who buy afterwards and by the capital that follows.
Schedule a ConsultationWhat we work on
Go-to-market
Sharpen the ideal customer profile and the positioning, set the go-to-market strategy, approach the first enterprise customers at decision-maker level. From competitive position and product-market fit to expansion strategy.
Investor readiness and capital
Numbers, plan and storyline prepared to hold up in grant applications, bank meetings and financing rounds, whether the money comes from a public programme, an EU instrument, a bank or an investor. Plus a solid data room and access to Vienna’s investor and business angel community, where we invest ourselves.
Market entry and international growth
Target market selection and prioritisation, a commercial business case with enough substance for a budget decision, selection and vetting of sales and technology partners, support through offer and negotiation. Across DACH, CEE, the Gulf and India.
The FFF Method for founders
Our own framework, developed in hundreds of founder engagements for the Vienna Business Agency.
At the start, opportunity and risk stand at 50 to 50. The FFF Method pulls pre-sales and marketing ahead of the launch: at least 20 to 40 conversations at decision-maker level with the target customer, a calculation up to the volume at which the offering covers its own costs, and the double test of market and investors. An offering that convinces the market does not yet convince the financing side, and vice versa.
Sales start at launch, after incorporation and trade registration, with proven demand. On launch day the ratio stands at 90 to 10.
Programmes for agencies, hubs and universities
For years we have worked for Austria’s public innovation and funding agencies. We design programmes, deliver them and coach the teams in them, in German, English and Arabic.
Accelerator programme
Tailored curriculum, access to our mentor network, preparation and delivery of the demo day.
Vienna Business Agency, Start-up Services
Since 2016, more than 50 structured workshops and more than 500 individual coaching sessions across all programmes.
aws Austria Wirtschaftsservice, First Incubator
Mentoring and structured support of founding teams, 2023 to 2026, plus jury work.
EIT Health, ilabs at the University of Vienna, Founder Institute Vienna
Mentoring in Europe-wide innovation programmes, international market entry, strategic partnerships, deep tech.
IFAV Hub, Abu Dhabi
Incubation and accelerator programmes in English, 2025 to 2026, from business model validation through market entry to scaling.
Mandates
Data-driven SaaS scale-up, 2025 to 2026
International scaling, competitive position, growth planning. We defined the target markets, connected it with the right strategic go-to-market partners and set up each partnership with a structure and incentives that work for both sides. Sales through the partners have started.
International provider of go-to-market and expansion programmes, 2024 to 2026
Workshops and coaching from competitive positioning and product-market fit to expansion strategy.
Further mandates on the home page.
Schedule a Consultation
30 minutes, free and without obligation. We use it to understand your starting point and to say openly whether we are the right partners.